firstSTREET has been recognized as one of the TOP 500 Internet Web sites by
Internet Retailer magazine, putting us in the company of: Amazon, BestBuy, Dell, eBay,
LandsEnd, and DrugStore.com. We are the only "Top 500" internet site that
focuses exclusively on the senior demographic, which is the fastest growing on-line
The number of Boomers and Beyond on-line is expected to almost double from 20
million in 2010 to over 40 million in 2020. firstSTREET can help you reach this
exploding audience by assisting you in building your web site, or by incorporating
your product into our search engine optimization (SEO), paid placement, affiliate,
and email programs.
firstSTREET has a number of internet sites targeted to Boomers and Beyond.
Our largest and most widely visited site is
Other sites include:
Email - Targeted Marketing at the Speed of Light! Pound for pound,
email marketing is the most cost-effective way of reaching potential customers.
Unfortunately, this low cost has attracted plenty of unprincipled advertisers who
have given this channel a bad name. From the start, we’ve gathered email
names the old fashioned way... we’ve earned them. We’ve protected our
customers by not selling or renting their email addresses to spammers. Our emails
offer them the first glimpse at our newest products. Once they’ve
opened the email, we track their click-through and buying data to help target
the proper offer to the right audience. What’s more, we’ve designed our
emails with Boomers and Beyond in mind, walking them through steps that may seem
simple to younger web surfers.